Shri Lal Bahadur Shasri, Prime Minister of India, visited Anand on 31st October for inauguration of the Cattle Feed Factory of Amul at Kanjari. As he was. CSR activity at AMUL – Free download as Word Doc .doc /.docx), PDF File .pdf), Text File .txt) or read online for free. A report. amul csr ppt. Uploaded by amaygujrati. csr activity done by amul ..!!!!!!!! Copyright: Attribution Non-Commercial (BY-NC). Download as PPT or read online from.

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Corporate Social Responsibility, The Amul Way

The union has established an excellent reputation in the dairy industry and has evoked the admiration of experts from many parts of the world. According to Forrester Researcheffective CSR and sustainability practices within large companies have been shown to contribute to a profit increase up to 35 percent. It has nearly 50 sales offices spread all over the country, more than 5 wholesale dealers and more than retailers.

Evolution of an organisational system has ensured that the corporate social responsibility towards the primary milk producers, village and the ecological balance is fulfilled. The GCMMF is managed by the board democratically elected by and from amongst the chairmen of the district co-operatives. In the following yearthey planted more than 5,05, saplings of which 1,79, have survived.

Further out of the net profit of Rs 7. A team, then, from the Co-operative Department of the District Union will be visiting the village to conduct a survey to assess its ability to procure daily liters of milk and supply to the Union. Many business houses around the world show their commitment to corporate social responsibility.

What are the requirements to become a member of the society? It has developed in-house modules for training and competence buil-ding to improve and up grade of their knowledge; communication skills to understand the customer, be responsive to customer requirements, and communicate clearly for trouble shooting of problems.


At time of handing over the saplings to members from VDCS, the producer members took oath to protect the saplings and accepted the responsibility for successfully growing the sapling into tree.

Tree Plantation :: Amul – The Taste of India

Discharge of this responsibility is reflected in the manner in which the GCMMF conducts its business and shares its earnings.

Men concede that those women should have a say in how this money is to be spent. Since men are the basis for achieving the CSR, the GCMMF lays emp- hasis on their development into competent, courteous, credible, reliable, responsive communicators and performers.

Why companies take on CSR is also discussed in the literature in terms of the specific initiatives under which CSR may fall. More important, being activvities small-producer oriented programme, it has impacted positively on income, employment activiries nutrition status of milk producing households. In these villages, there are about 1, 25, adult buffaloes of the Surti Breed. What else will I need to start running the shop? The team accepted the idea by heart and immediately decided to spread it among farmer members of village dairy activtiies societies.

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The structure of salary and perquisites is altogether different. So far, under various schemes, thousands of farmers are covered to increase the cattle holding size from small to medium size. Each member’s milk is tested for quality with payments based on the percentage of fat and SNF.

Otherwise some functionality will be disabled. In addition, Amul organizes donation of blood on emergency. This email address is being protected from spambots. Pointwise methodology for implementation of tree plantation programme on such a mass scale is as following. Further, this year around What will be my obligations as an Amul Preferred Outlet? But the benefits that accrue to mankind when a tree is planted cannot be measured in money and is priceless. csrr

Corporate Social Responsibility, The Amul Way

Next day after the programme on a post programme press note was prepared giving details of the programme celebrations along with photographs. Milk co-operative societies have created white-collar jobs too.

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The first and foremost the staff must get satisfaction from the job they. The most striking feature of these entire programmes was that it has been initiated by milk producer members of the dairy cooperatives. This flow was sustained by linking milk production to its marketing through modern processing facilities. Activitie Unions were informed about the programme and channels of procurement of saplings, almost six month before to scheduled amull of programme.

On this occasion a fully Automatic Paneer Plant was inaugurated. Towards this objective Amul initiated blood donation campaign since For this purpose we envisage a large programme of setting up cooperative dairies during the Fourth Plan and this will, no doubt, be based on the Anand model.

Accu- mulation of human capital is sine qua non for the development and growth of any enterprise or economy. The entire three-tier structure with the GCMMF at its apex, is a unique institution because it encompasses the entire chain from production of raw csf to reaching the consumer with the end product.

AMUL is also the largest exporter of dairy products in the country. In many cases, the good news is that implementation of sustainable operations can drive increased efficiency through reductions in energy consumption, implementation of building maintenance methodologies that are often cost neutral, and decreasing the cost of workspaces through use of recycled furniture while changing too low—use lighting which provides eco-friendly work environmentsto name a few.

The major advantage of taking milk and not cattle from villages into cities was the convenient, economic and scientific management of the kf animals in milksheds through improved breeding, activjties and health care practices. During the year about 60, tonnes of milk was collected by the union.